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 Smart coffee challenge for meetings venues?
 

Short-notice meetings can be more tense, pressured, and frenetic, and a strong case for excellent and reviving coffee can be made. Can venues improve what they offer? Meetingsresearch.com puts good coffee back on the agenda. These notes have been prepared with the guidance of coffee expert David Cooper (david@cooperscoffee.co.uk).

* For management meetings to discuss budgets?
St. Helena coffee – currently, the most expensive in the world – which is wet-processed using pure spring water descending from the island peaks. Made using a single type of Arabica bean known as Green Tipped Bourbon. Very rare and very exclusive gourmet coffee. The Japanese buy the majority of the small annual crop. Clean bright coffee with a hefty punch in the wallet.

* A meeting to improve poor employee relations?
An organic, Fairtrade coffee incorporating beans bought direct from the new coffee regions in Indonesia and Bolivia. Of particular help to
those in the tsunami-affected region of Indonesia and blended to make a very pleasant (and ethically soothing) taste.

* For announcing redundancies?
The rarest coffee in the world – Luak coffee. Grows in the wild where the ripe cherry is eaten by a ‘musang’ or ‘luak’ (small and squirrelly) .. then slowly ferments inside the animal and is excreted. Beans are collected by hand and sun dried, before processing. This coffee is best sampled first and then explained afterwards!

* For underperforming salespeople?
Dark Roast Continental: the godfather of all coffees! High Robusta content Sicilian-style brew with an intimidating, brooding dark roast blend with ‘snap’. Gives a short, sharp shock that jolts the nerve endings into a state of alert. Six of these with a spoonful of sugar should keep the work rate going long into the overtime hours.

* To tackle the temper of a disruptive delegate/or to drink prior to a contentious topic
A 100% mocha blend to encourage calmness and a receptive frame of mind, and to soothe frayed tempers. An intense and exotic flavour, full-bodied, and with a chocolatey undertone and velvety character.

* For challenging ‘change management’ scenarios
An American blend with uplifting, refreshing qualities. To aid fresh thinking and provide stamina for long complicated agendas. Bright flavours with a clean, crisp finish.

* For the delegate suffering from pre-presentation petrification(!)
An extremely dark roast blend guaranteed to bolster the machismo of even the most nervous delegate. Plenty of bite. Smoky, powerful and intense, with continental confidence.

* The coffee for meetings where the future is being planned
Bioengineered thermogenic coffee. Looks and tastes like regular coffee while providing benefits not commonly associated with coffee…. boosts energy, does not raise cholesterol, and does not elevate blood sugar.

* To encourage thinking ‘out of the box’
To solve problems for the inward-looking company – and encourage thinking ‘out of the box’ - a coffee blended from beans from four continents, and intended to encourage a global outlook.

 
Further information: chrismartins@latemeetings.com
 
 
 
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Chris Martins
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chrismartins@latemeetings.com
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